Key data
| Regulation | Resolution of September 8, 2026, from the State Secretariat for Tourism, granting the title of National Tourism Interest Festival to "The Harvest", of Jumilla, Murcia |
|---|---|
| Publication | September 19, 2026 |
| Effective date | September 19, 2026 |
| Affected parties | Municipality of Jumilla, tourism, hospitality, commercial and winemaking sector of Murcia |
| Category | Regulatory Changes |
| Year | 2026 |
| Enabling legal framework | Order ICT/851/2019 |
| Reconsideration appeal deadline | 1 month from publication |
| Administrative litigation appeal deadline | 2 months from publication |
The tourism, hospitality and winemaking sector of Jumilla has had since September 19, 2026 a strong argument to attract more visitors and capture institutional resources: the State Secretariat for Tourism has granted The Jumilla Harvest the title of National Tourism Interest Festival, under the Order ICT/851/2019.
This recognition is not merely honorific. It means elevating the profile of the event to a national scale, which can translate into greater visitor attendance, greater media coverage and, above all, the possibility of accessing aid and institutional promotion linked to this type of declaration.
What does this regulation establish?
The Resolution of September 8, 2026 formalizes the granting of the title of National Tourism Interest Festival to "The Harvest" of Jumilla (Murcia). The regulatory framework that governs this type of recognition is the Order ICT/851/2019, which establishes the requirements and procedure for obtaining these national-level tourism distinctions.
There are three levels of tourism recognition for festivals in Spain:
- Local Tourism Interest Festival: municipal or regional scope.
- Regional Tourism Interest Festival: autonomous community scope.
- National Tourism Interest Festival: highest state recognition, granted by the State Secretariat for Tourism.
The Jumilla Harvest now reaches the national level, the highest on this scale. The resolution can be appealed for reconsideration within one month from its publication, or through administrative litigation within two months.
Economic and operational impact
Recognition as a National Tourism Interest Festival has practical consequences for the business fabric of Jumilla and its surroundings:
- Greater visitor attendance: The national distinction attracts tourists from outside the region seeking institutionally recognized experiences. The event gains visibility in catalogs, campaigns and national tourism platforms.
- Access to aid and institutional promotion: Festivals with this title can opt for financing lines and promotional support from organizations such as Turespaña and the Autonomous Community of Murcia, although specific calls depend on each budget year.
- Greater visibility for the winemaking sector: The Harvest is the natural showcase for wines from the Jumilla Designation of Origin. An event with national recognition amplifies the reach of local wineries and producers.
- Impact on local hospitality and commerce: A greater number of visitors implies greater demand for accommodation, dining and commerce during the event days and in its temporal surroundings.
Who does it affect?
- Municipality of Jumilla: City council and local organizations that organize and manage the event.
- Hospitality sector: Hotels, restaurants, bars and tourist accommodations in Jumilla and neighboring municipalities.
- Winemaking and agri-food sector: Wineries, cooperatives and producers from the Jumilla DO and surrounding areas.
- Local commerce: Shops, artisans and service companies that benefit from the increase in visitors during the event.
- Travel agencies and tourism operators: That can incorporate The Jumilla Harvest into their wine tourism and cultural tourism catalogs.
- Media and events sector: Greater media coverage and opportunities for event organization and communication companies.
Practical example
A winery from the Jumilla DO that regularly participates in The Harvest can take advantage of the new national recognition in several concrete ways:
- Communication and marketing: Incorporate into its materials and website the seal "National Tourism Interest Festival" associated with the event in which it participates, strengthening brand image with national and international buyers.
- Access to institutional promotion: Request information from the Jumilla City Council and the Murcia Tourism Department about aid calls linked to the event, now that it has national recognition.
- Wine tourism capture: Design wine tourism packages linked to The Harvest dates, taking advantage of the fact that the event will appear in more national tourism promotion channels.
Similarly, a hotel in Jumilla can anticipate an increase in reservations during the event and plan in advance its capacity, rates and agreements with tourism operators that will now have more incentives to include Jumilla in their offers.
What should companies do now?
- Contact the Jumilla City Council to learn about the plan to leverage the recognition and the promotional actions planned for future editions of the event.
- Check tourism aid calls with the Tourism Department of the Region of Murcia and Turespaña, now that the event has the highest state recognition.
- Update communication and marketing materials to incorporate the reference to the National Tourism Interest Festival title on websites, catalogs and social media.
- Plan capacity and offerings in advance for The Harvest dates, anticipating a possible increase in visitors resulting from the greater national visibility of the event.
- Explore agreements with tourism operators specialized in wine tourism and cultural tourism, which now have an additional institutional argument to include Jumilla in their catalogs.
- Verify appeal deadlines if any entity were interested in challenging the resolution: reconsideration appeal within 1 month and administrative litigation appeal within 2 months from September 19, 2026.
Frequently asked questions
What concrete advantages does the National Tourism Interest Festival title give to Jumilla?
The recognition elevates the tourist profile of the event to a national scale, facilitates access to aid and institutional promotion by organizations such as Turespaña and the Autonomous Community of Murcia, and increases the visibility of the event in national tourism promotion channels. This can translate into greater visitor attendance and greater economic impact for the hospitality, commercial and winemaking sector of Jumilla.
What regulation governs the granting of this title and who grants it?
The National Tourism Interest Festival title is regulated by the Order ICT/851/2019 and is granted by the State Secretariat for Tourism. In the case of The Jumilla Harvest, the resolution was signed on September 8, 2026 and published on September 19, 2026, the date it came into force.
Can the resolution granting the title to The Jumilla Harvest be appealed?
Yes. The resolution can be appealed through reconsideration appeal within one month from its publication (September 19, 2026), or through administrative litigation within two months from the same date.
What business sectors in Jumilla benefit from this recognition?
The main beneficiaries are the hospitality sector (hotels, restaurants, accommodations), the winemaking and agri-food sector (wineries and cooperatives from the Jumilla DO), local commerce and tourism operators working with wine tourism and cultural tourism in the Region of Murcia.
How can wineries and local companies take advantage of this recognition?
They can incorporate the reference to the title in their communication materials, request information about tourism aid calls linked to the event from the Jumilla City Council and the Murcia Tourism Department, and establish agreements with wine tourism operators that now have an additional institutional argument to include Jumilla in their catalogs.
Official source
Consult complete regulation in official source
Notice: This article is for informational purposes only and does not constitute legal advice. For specific decisions, consult a qualified professional. Source: https://www.boe.es/diario_boe/txt.php?id=BOE-A-2026-19511
