ICEX and D.O. Rueda modify their agreement to eliminate a reverse wine buyer mission in 2026
16 Jul 2026
Effective: 06 Jul 2026
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Who is affected:
Wineries and producers of D.O. Rueda and operators in the Spanish wine sector
Summary
ICEX and the Rueda Designation of Origin eliminate one of the three reverse missions provided for in their international wine promotion agreement, leaving only two activities.
Detailed analysis
PRO
ICEX and the Regulatory Council of D.O. Rueda execute an amendment modifying their original agreement of December 2024, eliminating the extension of the Reverse Mission of the Spanish Wine Educator 2026 program. The cancellation is due to logistical reasons: the 2026 itinerary includes Madrid, Extremadura and Jerez, ma…
Full official title
Resolución de 6 de julio de 2026, de ICEX España Exportación e Inversiones, E.P.E., por la que se publica la Adenda de modificación del Convenio con Denominación de Origen Rueda, para la organización de extensiones de misiones inversas de compradores y prescriptores de opinión del sector del vino a celebrar en su ámbito geográfico.